News
kavanaghfennell Research Reveals 1,090 Insolvencies For The First Eight Months Of 2011
New statistics released by InsolvencyJournal.ie reveals that 119 companies went bust in August, a 22 per cent decrease from the July total of 152. The first eight months of 2011, however, saw a total of 1,090 corporate insolvencies, an increase of over seven per cent on the total recorded for the same period in 2010 [...]
SuperValu Launches €90 Million Value Campaign for Hard Pressed Shoppers
The ‘Spend Less’ price cuts are being delivered on SuperValu lines that shoppers buy everyday such as cereals, pasta and teabags and delivered deep price cuts. This alone is a €20 million investment. Additionally, SuperValu has invested €5 million of savings on ½ price back to school offers, on products for school lunches such as [...]
Facebook in Ireland Infographic
We recently designed an infographic on Irish Facebook statistics with help from Dave Molloy. Thanks also to Damien Mulley for some additional historical Facebook statistics. If you would like to receive the infographic as a jpeg please contact piaras.kelly@edelman.com or alternatively use the following embed code <img src="http://www.edelman.ie/wp-content/uploads/2011/08/facebook-info-final.jpg" width="500" alt="Facebook in Ireland Infographic"></img>
Westlife and O2 to host ‘O2 SmartSounds’ live social media gig
O2 announced yesterday that Irish band, Westlife, will make a welcome return to ‘The O2’ this year, to headline a one off gig. Westlife will take to the stage at ‘The O2’ on November 24th to play ‘O2 SmartSounds’, a live social media gig, specially created by O2 to coincide with the introduction of its [...]
Pedigree launch Dental Care Month 2011 With Pete Wedderburn
TV3 Ireland AM’s Resident Vet, Pete Wedderburn, was on hand today to support PEDIGREE DentaStix in the launch of Dental Care Month 2011, an Oral Health Campaign for dogs. The campaign hopes to highlight that a shocking four out of five Irish dogs over the age of three suffer from gum disease, yet less than [...]
SuperValu Search for Ireland’s Number 1 GAA Supporter
SuperValu, proud sponsors of the GAA Football All Ireland Senior Championship, want to celebrate GAA fans who have real pride and passion in their county and local club. The winner of ‘Ireland’s Number 1 Real GAA Supporter’ will receive an amazing prize of €10,000 to spend on GAA activities in their community as well as [...]
O2 renews its sponsorship with the Irish Rugby Football Union
O2 and the Irish Rugby Football Union today announced that they have renewed their successful partnership arrangement that will see O2 continue as sponsor of the Ireland rugby team. O2 has extended its support and commitment to Irish rugby to 2016, including the Rugby World Cup in 2015. The renewed agreement will see O2 continue [...]
Whiskas launch their new campaign “A Cat Would” with Lottie Ryan
Whiskas has teamed up with cat lover and TV presenter Lottie Ryan to launch their brand new A Cat Would campaign. Inspired by the idea that cats really know how to live – be it from snoozing, grooming, slinking about or enjoying the finer things in life – Whiskas unveiled its new campaign with a [...]
SuperValu call on GAA fans for an ‘Ode to September’
SuperValu in association with The Colm Hayes show on 2fm have teamed up to offer GAA fans the experience of a lifetime. Fans are being offered the opportunity to submit their own “Ode to September”, a short poem in praise of the most important day in the GAA calendar, the all Ireland final on the [...]
Key digital trends from Cannes 2011
The Social Practice have a great presentation from this year’s Cannes festival on key digital trends, including some key highlights from the past twelve months including the Old Spice campaign and Footlocker’s Sneakerpedia. It’s a compelling read from a strategic perspective on best practice on engaging with audiences and creating compelling content. You can view [...]
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